Design has been my passion long before I even owned a computer. Growing up in Montenegro, far from the creative hubs of the world, I had plenty of time to explore my talents and express my inner world through art and design. As a child, I kept diaries not just for writing, but to fill their grids with icons, illustrations, and glued images—a testament to my love for crafting visual stories.

Digitalna (feminine adjective, singular form of "digital")

Origins

Today, I run my freelance business from Belgrade, working with clients worldwide, blending my international experience with my personal approach to design. Outside of Figma, I’m likely behind my camera or on my yoga mat. As a certified yoga instructor, I’ve found that yoga helps me maintain balance and clarity in both my personal and professional life.

Today

Education

My professional journey began as a graphic designer for a Slovenian brand, but my curiosity and ambition quickly expanded my horizons. I lived and worked in Abu Dhabi, served as an Art Director at a leading Swiss digital agency focused on artificial intelligence, and later joined an American startup pioneering digital insurance, where I transitioned into a Senior Product Designer role.

Work

After graduating with a BA in Graphic Design from IED Istituto Europeo di Design in Milan in 2011, I moved to Belgrade to pursue a BA in Media and Communications. To deepen my understanding of visual communication, I later enrolled in a master's program, further refining my skills and expanding my perspective on design.

About